JD partner with with WeChat mini-program for the logistic

JD Logistics CEO Wang Zhenhui said the company has launched express delivery services for individuals. The logistics subsidiary of the e-commerce platform has been providing supply chain and logistics services since its launch in 2017. Echin. The service is currently available for individual customers in Beijing, Shanghai and Guangzhou, although the company is planning to expand eventually to the entire country.

JD partner with with WeChat mini-program for the logistic

A mini WeChat program named "JD Express" (快递) currently offers the option of standard package shipping options, with a few exceptions. From the main page, customers can choose to ship the goods (achievements available) or check the progress of their packages. One option is to use a number, while another allows users to "scan a QR code into a mail". One last function, "use voice recognition for mail", is not yet active.
Currently, customers in Beijing, Shanghai or Guangzhou can send items via JD Express to any location in mainland China.
According to the official website, JD Logistics currently has more than 500 warehouses discovered 11.6 million square meters in China. The size and size of its logistics network enabled it to record same-day or less-day deliveries on less than 90% of orders placed on JD.com.
Previously, JD.com had encouraged the use of drones to reach customers in isolated areas as well as autonomous distribution robots. This is a fast of the logistics of the Great Time. In addition to a public relations crisis following a charge of violence against CEO Liu Qiangdong, the company also announced losses of 2 billion RMB in the second quarter of this year.
In the field of express delivery in China, JD.com has to face the opposite agreement of its former opponent, but also to services such as SF Express, YTO Express and ZTO Express, among others.

Read also :

• https://china-market-research.blogspot.com/2018/11/dairy-market-in-china.html
• http://china-market-research.blogspot.com/2017/03/top-wechat-marketing-strategies.html
• https://china-market-research.blogspot.com/2018/11/pay-for-safety-new-trend-in-china.html

Italia wants to Export more to China

The Alibaba Group has reached an unprecedented agreement with the Italian government to promote Italian products and culture in China via the company's e-commerce platforms.


 Alibaba and the Italian Trade Agency, a government agency that supports the export of "Made in Italy" products, have launched the "HelloITA" virtual pavilion on the Alibaba,

Ciao Italia Tmall Pavillon

 Tmall and Tmall Global markets with a pavilion included 88 stores belonging to more than one hundred Italian companies, in the fields of fashion and cosmetics, home and design, as well as gastronomy and wine. Tmall and Tmall Global, like Canada and Denmark, already have similar flags, but this is the first time a foreign government has been funding and working closely with Alibaba to support its local brands and products. This will include targeted digital marketing campaigns developed in partnership with Alibaba and Alimama's branding and marketing department to increase Italian consumers' interest in Italian products. "The improvement of the 'Made in Italy' brand, not only for the excellence of its products, but also for the dissemination of culture, traditions and craftsmanship, has always been a priority in our work and we are proud to be the trusted partner of the Italian company. Agency] and many Italian companies, including many SMEs, in the process of digitization and expansion in China, "said Rodrigo Cipriani Foresio, Alibaba group's Managing Director for Italy, Spain, Spain and Portugal. Portugal and Greece and general manager of Tmall's business development in Europe.

“We look forward to having more of our brand partners work with us in each of your best areas so together, we can strengthen and propel the growth of China’s consumer goods. By leveraging a digital platform driven by technology, we can turn innovation into reality more quickly and with fewer risks,” Tmall President Jet Jing said.

Alibaba Fail to bring italian Wine to China

Possibility for Italian brands to connect with customers

Part of Alibaba's mission, throughout the year, is to help brands connect with Chinese consumers. The Global Shopping Festival offers an opportunity for these brands to present new or special products for the market. Increasingly, those brands are employing a new retail strategy or are working with Alibaba and their analytics to identify bespoke product opportunities, bring them to market faster and track their popularity.

Chinese Cross Border Retail has never been more developed. There is now a powerful infrastructure offered by the largest players such as Tmall & Jingdong (JD) (providing you have the budget) as well as smaller players such as ‘Little Red Book’, Taobao Global or WeChat Stores (to name a few).
Cross border e-commerce platforms allows brands to sell online without having a physical presence in China (what is so complicated!)
Setting up a shop on a China’s cross-border platforms allows brands to utilize Chinese payment methods as well as the delivery infrastructure offered by many of these platforms. It’s really convenient for foreign brands because these platforms allow you to adapt your approach to the chinese e-commerce and to the habits of your targets.
But, be aware, you must also develop an effective marketing strategy in order to drive qualified and engaged traffic to your store. Without traffic you can’t exist in China.

Source Export to China Guide

Dairy Market in China

According to Mintel economic analyst, Chinese consumers prefer imported (43%) domestic dairy products (34%). Even among those who trust local dairy products, they prefer imported dairy products at 32%.

 

The findings can be found in Mintel's latest report on trends in milk consumption - China, which shows that China lags behind other countries in terms of per capita consumption of dairy products.

Mintel expects the Chinese dairy market to grow 6.6 percent a year and reach $ 76 billion by 2022.

China is Fonterra's largest market, consuming a quarter of the milk it produces, with $ 3.4 billion in sales last year. Nearly $ 300 million of its profits in 2017 came from all its relations with China.

• The lifestyle of the ultra-rich Chinese is incredible!
• Clothes market in China
• Pay for Safety new Trend in China

 

 

The lifestyle of the ultra-rich Chinese is incredible!

Imagine that the lifestyle of the ultra-rich Chinese is incredible! Imagine stopping at Tiffany & Co. on the way to lunch to pick the perfect luxury gem and spending the afternoon with friends in the ultraviolet Paul Pairet. All this follows a stop at the Prada store to discover that you have clothes that you can add to your ever-growing wardrobe and then end up at night in one of the Mandarin Oriental Pudong hotels or in another hotel luxury. Of course, this trip takes place in your beautiful Ferrari with a Hermes bag placed in the passenger seat. Luxury clothing brands are no longer out of reach when you're in luxury!

There is a certain curiosity about the way of life of the rich, it seems to be those who hold key havens. The way they affect us is amazing, yet we think their lives are really good. What does it look like to satisfy all the whims of consumers? The Chinese elite has been different because their favorite brands are: Patek Philippe watches, Mercedes E-Class cars, Gulfstream nozzles, Armani suits, Azimut yachts and Louis XIII brandy.

They also like to spend money on diamonds, wine, travel and education for their children. More than 50% of wealthy parents send their children to schools in the United States and Great Britain. Canada is third, followed by Switzerland. Chinese elites love luxury goods, imported French handbags, Italian sports cars and more, they love showing off their talent.
More than 50 percent of the Chinese elite, each with more than 10 million yuan ($ 1.57 million) in assets, spend between one million yuan ($ 157,000) and three million yuan a year and owns more than three cars. The cars feature the white BMW 7 Series, the long-wheelbase Audi A6 and the Porsche Cayenne SUV, which offer a unique new network of Chinese motorways.

Clothes market in China

Chinese consumers are very easy to serve in terms of needs. They are very excited about foreign brands due to the large selection of branded brands and new and famous brands.

Younger generations of Chinese do not differ from the younger generation of the West. They can use different social media platforms, but they follow a similar formula when shopping. For example, Chinese births after 90 years buy all the clothes online, because they can make a purchase decision without any help from someone else. But the generation of the 1980s would not believe physical stores more than online shops, because they tried to try clothes and not only see them on models.

Foreign Brands in China

Previously, the Chinese went to the local shops or even to the fake markets to buy clothes because they were the options they had. Gradually, larger brands such as H & M, Zara and Uniqlo established physical stores in China. Today, you will not find any Chinese people who go to local shops or "fake markets" and buy clothes because many foreign brands such as H & M and Uniqlo stand out equally.Even if wealthy Chinese appreciate more top brands like Gucci, LV and Hugo Boss, many people can not buy this outfit and look for cheaper brands.

Pay for Safety new Trend in China

According to F&B Consumer Insight in China analyzes , 86% of Chinese consumers from tier 1 and tier 2 cites consider food safety before buying the food. Chinese consumers are very cautious about the food products they use, it doesn’t take long for them to stop using a product if a food brand has been under safety incidents. According to survey by Iposos, upto 90% of Chinese consumers prefer edibles without any food additives. As part of wholesome living more than half of Chinese population strictly watch their weight and like to consume food with less calories.

Carrefour Bet on safety in China

Food brands that cater to segments such as; no artificial additives, organic ingredients, low calorie and slimming effect have huge potential in Chinese food market. “If you were born in the 80s and live in a first- to third-tier Chinese city, chances are you’re into healthy living,” says Tian Tian Mayimin, founder and CEO of Shanghai-based V Cleanse, one of China’s first cleanses companies.
Source https://www.marketingtochina.com/food-in-china-marketing-strategies-for-international-fb-brands-in-china/


China’s Middle Class A Key Driver In Food Safety Improvements

The best way – and maybe the only way – to see a widespread change in behaviour relies on a change in culture source : https://globalfoodsafetyresource.com/china-food-safety/

Why Kid Market is Booming in China ?

Why Kid Market is Booming in China ?

Very simple , look at this video you will get it.
    


 Birth control: a rule, not a pill China’s two-child policy is having unintended consequences Reluctant to pay for multiple maternity leaves, companies are choosing not to hire young women
THE one-child-per-couple policy was horrific for women in China. Many were subjected to forced sterilisations or abortions. Newborn girls were killed, removed by family-planning officials or abandoned by parents desperate that their one permitted baby be a boy. Women from neighbouring countries suffered, too, as victims of human trafficking; a skewed sex-ratio made it more difficult for young men to find Chinese wives. So the government’s announcement in late 2015 that it was relaxing the policy, after 35 years, was good news. Yet the two-child-per-couple policy that replaced it may bring different kinds of problems. source https://www.economist.com/china/2018/07/26/chinas-two-child-policy-is-having-unintended-consequences

For a generation the government assured women that “one is enough” and that “late marriage and late childbirth are worthy.” Now state media urge them to marry while still in university and remind them that older mothers are more likely to have babies with birth defects, notes Leta Hong Fincher, an author and academic. Officials are encouraging childbirth because they worry that the fertility rate (the number of children a woman can expect to have during her lifetime) has sunk well below 2.1, the level required to keep the population stable in the long term. They fear a shrinking population will hamper economic growth.