mercredi 31 mai 2017

Volkswagen Leader in China

Despite the diesel scandal, "VW" exceeds Toyota in volumes.

Sadly like Japanese in the United States, German is saved by China. The house burns and guests seem to look elsewhere.

In 2016, Volkswagen ignored the rigged diesel engine scandal that has plagued it for eighteen months to capture the world's number one automotive by volume. The German manufacturer thus passed in front of Toyota which had held the top of this ranking since 2008, with the exception of 2011, the year of the tsunami, dominated by General Motors. The Japanese manufacturer sold 10,174,582 vehicles last year (+ 0.2%). That is exactly 137,818 models less than the level posted by its German competitor, whose historical sales have inflated by 3.8% thanks to the success of Skoda, Porsche, Scania and utilities. It will take a few days to know if General Motors, which was "number one" before Toyota, does better, but to tell the truth, it would be a surprise.

That could give a little balm to the heart to Martin Winterkorn, the boss of VW. The former leader sees his will accomplished while German justice is actively investigating his role in the affair of the trick. Ironically, Volkswagen reached its goal - to exceed the 10 million mark and to win the title of world number one - one year after officially abandoning the aggressive race to the volume which probably pushed him to the fault. "We have managed to stabilize the activities of our operational business under difficult conditions," said Matthias Müller, the successor of "doktor Wiko", twenty days ago.

Different dynamics in China ! 

The difference between the two mastodons remains nevertheless tenuous. But photography does illustrate the differences in dynamics, starting with the evolution in a Chinese market on which it hardly sells Diesel. Toyota, Japan, sold only "1.2 million units" in the Chinese market last year (+9), despite the lack of SUVs, the urban 4x4s that are all the rage in the world. %), While its rival flamed 12%, to 4 million vehicles.

The problem for Toyota is also that the United States, its second lung after Japan, are coughing right now. The manufacturer saw its volumes decrease by 2%, to 2.45 million units. On the spot, Volkswagen, vilified for months by the American authorities and justice, does not do better: its sales fell by 2.6%, to 591,000 vehicles.

Entrepreneur spirit

An ominous performance for the duo. Especially as observers predicted a market plateau in the coming years. The arrival of Donald Trump in power could help boost demand, but Toyota has attracted the wrath of the new White House host for its plant project in Mexico. Despite the promise to invest $ 10 billion over five years in its American factories, the former real estate tycoon has sacked the group in his ropes, chastising his imports from Japan - "the biggest boats he 'Ever seen'. Less exposed to the US market but risking like all German manufacturers to be criticized by Donald Trump, Volkswagen could especially benefit from its dynamic Chinese to maintain its position for some time yet

Read also :
Chinese Suppliers invest in Technology
Digital in China important for VW

jeudi 11 mai 2017

M&M's World in Shanghai is closing (too expensive)

M&M's World in Shanghai  is closing 

East Nanjing Road, the energetic and clamouring street through Shanghai's Huangpu focal locale, has been experiencing real remodels. What's more, one of the most up to date occupants at the Brilliance Shimao International Plaza is set to draw in both neighbourhood inhabitants and travellers alike to the thriving range. M&M's World Shanghai will welcome guests to a one of a kind retail encounter that joins shopping and excitement, with an eye-finding, famous looking store that draws in and interests devotees of the M&M's® mark from everywhere throughout the world.

Brand Problem? 

M&M's is the world's greatest chocolate mark and a prevalent and developing brand in China and crosswise over Asia. The brand, in association with Mars Retail Group, which works the M&M's World stores over the globe, chose Shanghai as the perfect city for the main M&M's World store in Asia, because of the city's really worldwide feel and request. The area in the Brilliance Shimao International Plaza seemed well and good for the world's greatest chocolate mark, as East Nanjing Road is the busiest person on foot road in China and a very went to visitor goal in Shanghai.

1,600 square meters in Nanjing Street

The store will be 1,600 square meters, spreading over two stories, and convey a wide assortment of stock, including attire, kitchenware, rich and exceptionally outlined Shanghai-and China-themed M&M's marked items, for example, mugs, tins and T-shirts. Uncommon attractions including the famous M&M's characters are likewise situated all through the store to speak to the Chinese culture.
M&M's World stores offer a connecting with retail condition that likewise engages guests through intuitive open doors that breathe life into the brand. Guests to the M&M's World stores over the globe are welcome to peruse stock in a conventional sense as well as to genuinely encounter the brand through engaging elements, for example, life-size M&M's Characters and the Great Wall of M&M's chocolate, the world's biggest M&M'S sweet divider, where guests can make their own particular altered mix of M&M's chocolate confections.
Yet, a Bad news is here! The four-story M&M's World on Nanjing East Road will shut down briefly while the Brilliance Shimao International Plaza where it's found experiences remodels. Uplifting news, it will offer 40-80% off on its items while supplies last or until its end date on May 15.

M&M in Shanghai

The Shanghai branch is the world's fifth since forever M&M's World and the first in Asia. Alternate areas are Las Vegas, Orlando, New York and London. The Shanghai store, which appeared in 2014, additionally houses the world's biggest mass of M&Ms, fittingly named "The Great Wall Of Chocolate." It's as yet vague if they'll move the store to another area in the city or whether they'll hold up until the shopping center is repaired to open it once more.
Aside from chocolate, the store offers an enormous scope of M&M stock, for example, T-shirts, toys and kitchenware alongside some China just items.

In any case, amaze! - the conclusion is 'just for a year', as indicated by shop staff. What's more, from now until they're shutting date, which is May 15, you can get from 30-80-percent off items. Might need to watch that expiry date before you purchase however.