mercredi 29 mai 2013

Chinese tourists changement !

Chinese tourists changement !

China Tourism Market is Booming, you already know but what you do not know ... is that the Chinese Vice Premier Wang Yang criticized the "uncivilized behavior" of his countrymen when they travel abroad, who says he has damaged the image of the nation. He blamed the "poor and livestock" Chinese tourists.

uncivilized behavior

According Shangaiist, Wang made the remarks at a meeting to discuss new law on the country's tourism. He said some particularly bad manners - talking loudly in public places, crossing the street at a red light, spitting public - give a bad reputation to China. Spitting is common in some parts of China and many older Chinese have not considered rude or impolite, says the BBC Raymond Li Before the 2008 Olympics, Beijing has tried to get its citizens to improve their manners public, including reducing spitting and littering.

Chinese leader Deng Xiaoping introduced rules against spitting in the 1980s, itself was known to keep a spittoon by his side, even during high-level diplomatic meetings.

Note the white spittoon placed near legs Deng: Meeting with Chinese leader Deng Xiaoping at the time British Prime Minister Margaret Thatcher in Beijing in 1984. (Getty Images) Chinese leader Deng Xiaoping meeting then-British Prime Minister Margaret Thatcher in Beijing in 1984. (Getty Images) Among the many things the new law on tourism aims to achieve is to "promote a healthy and civilized way to travel, improve the level of civilization of tourists." He stressed that the creation of a positive image of tourists Chinese is the joint responsibility of the government. Last year, Chinese citizens have made 83 million trips abroad, according to Celia Hatton the BBC, adding that China is already the main source of international tourism expenditure. A new report by the World Tourism Organization said Chinese travelers spent a record $ 102 billion abroad last year, one percent jump from 2011 40. Rising anti-mainland sentiment in Hong Kong has sometimes coincided with criticism of the tourist label continental.
 more information :

Hong Kong and the Chinese tourist ! 

Some Hong Kong seem to think that, in spite of becoming richer, mainland China has not shown sufficient improvement in their manners.

In this video posted on YouTube, a man identified as the mainland is considered yelling and screaming to a servant on a passenger ship.

In an article in the Washington Post last year, Andrew Higgins wrote in Indonesia that people considered the increasing presence of Chinese tourists as a mixed blessing, comparing the behavior of American visitors in 1960:

Mainland tourists can be "very difficult," requiring unbeatable rates and often complain about their housing. 


And, he added, they tend to be "noisy", something that raises eyebrows on an island is dotted with Hindu temples. ...

 Hartono, an ethnic Chinese and fluent in Mandarin, says he can not understand it loud and arrogant behavior of most Chinese visitors, the features that have made their modern day equivalent of the Asia impetuous, arrogant "Ugly Americans" of the 1960s who gained such notoriety in Europe and elsewhere. The number of Chinese tourists visiting the United States has increased in recent years, and the U.S. Department of Commerce indicates that between 2010 and 2016, this number is expected to grow by a whopping 232 percent.

lundi 27 mai 2013

American Movies Industry in China !

American Movies Industry in China ! 

The presence was most keenly observed and I found it rewarding to see our efforts fact that important market. I concentrate here on two important shifts for filmmakers and our country today in China and Finance.
See also the china movie market

The 33rd American Film Market lasted seven days! 

. The leaders of the global film industry gathered in Santa Monica, CA buying, selling, pre-sale and financing of films in all stages of development and production.

The market has attracted more than
  • 7,749 participants 
  • from over 70 countries, 
  • screened 442 films and conferences spoke to a large audience of 
  • more than 700 present each day. 
Opening at the American Film Market held at the Loews Santa Monica Beach Resort October 31 in November 7, 2012 day. Photo courtesy of the AFM. I registered and I went immediately in the beginning of the "Day of Hong Kong," a long series of days of events that highlighted the benefits of co-production in Hong Kong, the gateway to the co- production in China.

I jumped in their seminar on co-production of Hong Kong and the AFM market session of interviews industry in China, Zhou Tiedon, President and CEO, China Film Promotion International and experienced panelists with great perspectives on China, including Tracey Trench, a Harvard graduate who is a consultant for Oriental DreamWorks, joined the new Shanghai studio adventure Jeffrey Katzenberg (Kung Fu Panda and the interests of its effects in China), and supervised and produced a total of thirteen feature films including THE PINK PANTHER, Yours, Mine and Ours, Cheaper by the Dozen and Just Married. She talked about the Chinese question 

"Why Hollywood makes our stories" 

and the importance of partners China looking for partners to internationalize Chinese stories. It highlights opportunities for Westerners to find deals co-production in China, but you have to learn the ropes. Content produced in China is subject to content review and censorship and financial details.

A group member suggested that you do not ask what you can not do in China, but what you can do in China instead. Suffice to say a script can not be too violent, too sexy, too bloody, too political or too religious. Some producers produce two productions in China and dub in the script they want to do for the distribution of the West.

 If you produce films for the Chinese market somewhere else, it is strongly recommended to include Chinese actors from China, many of them speak English. In fact, everyone in Hong Kong speaks English and seems to be the entry point to engage in the movie in China for the crew, equipment, finance, travel and accommodation, and c is more comforting, again because everyone speaks English. Once you are on the mainland that will change.

 It was interesting to learn that the average age of moviegoers in China is 20 to 21 and the ticket price in China is the same as that of the United States, leading to be very expensive in China and only a small segment of the population can not afford to attend once or twice a year. Video on demand on the other side is a thriving market VOD invests in production. This seems to be where their market lies in changing times. There are so many that it is a huge learning curve before entering this market emerging media of this size it is difficult to imagine.

Once again fill East and West on a whole new level. Finance Conference, which brought together leading entrepreneurs, filmmakers, financiers and executives together to explore the state of independent film financing, emerging trends, where the money is and what the future holds.

 Bullish Finance Conference Panel Tom Ortenberg, CEO Open Road Films, Nigel Sinclair, Co-Chairman and CEO, Exclusive Media and Graham Taylor, Head of Global Distribution Group, Finance and William Morris Endeavor. Photo courtesy of the AFM. The facilitator and the panel are people that we all recognize and wish we knew better. Discuss "Current Issues in Film Finance" were moderator John P. Burke, Partner, Akin Gump Strauss Hauer & Feld LLP, panelists Nigel Sinclair, Co-Chairman and CEO, Exclusive Media, Tom Ortenberg, CEO, Open Road Films and Graham Taylor, Head, Global Distribution Group Finance and William Morris Endeavor. 

 The good news evoked by the entire panel is that experts are fundamentally bullish on equity financing and availability yet. Not since 2007, before the economic crisis, investment in shares become so abundant with opportunities for production. Presales is back in fashion and now more than ever desirable that distributors demand to fill their schedules to maximize and appease their customers worldwide.

When Lehman Brothers went bankrupt in 2008, literally all banks have stopped lending. Fifteen months Studios Hollywood is not a single acquisition. Acquisitions are now more robust, banks like the early 90s, but more conservative, and according to P. John Burke, a movie $ 20 to $ 25 million could theoretically reach 60-75% of its pre budget today. Add to that a generous credit England New State Film Tax nets say that about 20 to 22%, the gap, mezzanine, equity requirement becomes much easier to manage at any time I can remember.

Conditions are favorable. deals with studio and network still require relationships. If you do not and you are looking for a studio or rental agreement with someone who does. It will take years to get a film made. (See the ball is in his section of the Court in this case where Gabrielle Savage Dockterman tells how his film clung to selfish red ribbon Hollywood and how his dilemma was actually resolved. You'll never guess.) Above all, there is still all about the script. Amazing material will eventually attract everything you need to get the movie made. There are trends in the handling cost and are traditionally required advance.

 Noguideline Game

 While the lines are blurred and no guideline game, a good script today will attract an actor who can be considered deferred income or even take some of the risk and become an investor or producer of your film with income share of profits. The rules are changing talent. Yes, artists are now more entrepreneurial. Another trend that benefits the industry is that advertising costs are lower due to the use of social media. As digital continues to mature its impact on the production, distribution costs and exposure will be significantly less than the demand for the product will continue to grow exponentially worldwide. via

Here is the great trump Film Finance, investors from all over the world want to get involved and everyone wants to be a content owner, build portfolios - take the portfolio approach. Search and go to the next year!

dimanche 26 mai 2013

The China Movies Market

The China Movies Market

Cannes ongoing concerns not only the filmmakers promote their new works and flash paparazzi chasing after movie stars. Film France, the National Commission which promotes French cinema coproduction with foreign countries, using the event as a platform to attract producers and directors, particularly those of China International, draw and make movies in the country.

 France and China ! 

The Commission wishes to promote co-productions between France and China as it sees huge potential in the film industry of China, which is based on a market that is expected to surpass the United States in 2020 box office .

Fascinating history of growth in China and its multi-faceted society inspired the French filmmakers, who have begun to China and Chinese elements in their scenarios, explains Franck Priot, the Chief Operating Officer of Film France. "Anything that has to do with China carries an aura of excitement," he said. France is the first foreign films that co-production with China country. The first Sino-French film, The Kite, was directed by the Chinese director Wang Jiayi and his French colleague Roger Pigaut and was screened in 1958.

But cooperation is not really flourish until 2010, when the governments of the two countries signed a strategic agreement. To attract producers and directors with more incentives to come to the country more foreign, the French government decided in 2009 to offer a tax refund of 20 per cent for foreign films and television productions in the country, according Priot. Since 2010, seven films co-produced by China and France have been approved by the Chinese authorities.

The adaptation of the Chinese writer Jiang Rong "novel Wolf Totem French director Jean-Jacques Annaud in was also submitted for approval, according to figures from the General Administration of Press, Publication, Radio, Film and Television. Eleven flowers Chinese director Wang Xiaoshuai was the most recent example of a successful Sino-French film co-production. China is seen as a source of investment for film financing becoming more difficult to secure Western markets.

Meanwhile, co-production is also considered a method for foreign producers to make their way into the Chinese market and to avoid the quota of the country for the import of foreign films, which was increased from 20 to 34.

Chinese Film Festival in France ! 

Christmas Garino, technical and artistic adviser to the Chinese film festival in France, says that a subject and a script with universal values, whether it is a romantic comedy or a drama, which could appeal to Chinese and French audience is essential for the success of the co-production and export potential.

"At present, most of the co-produced by China and France movies are art films and are not those blockbuster or ordinary. We must move forward and produce films that appeal to a wider audience, "says Garino. "China is not short of money but talent and professionals," said Tess Liu,

 who runs a film production company named Zora Media Co Ltd in Beijing. Liu is in Cannes looking for a French producer and director for the new scenario, a story that takes place in China and France. "What we most need is the French technical skills and professional experience in film production," she said.

Writting by Olivia 

  1.  see also Cheese in China 
  2. street marketing for movie

jeudi 23 mai 2013

The difficulty to find cheese in China

We know that French are really attached to some values of their gastronomy like for example wine, dry sausage or cheese. The stereotypes about French people are thus mostly true.
When French travel abroad for different reasons, for tourism or for business, it is really hard for them to find products which represent their cuisine especially in countries where the culture is really different (Asian countries, emerging countries).

If we now look closely to the cheese, we see that there is two ways of see the situation. Either the cheese is simply not available in supermarkets that is the case for India for example, either it is possible to find French cheese but the prices are expensive. We can take here the example of China where the French cheese is mainly in hypermarkets such as Carrefour. A last alternative is to order directly online via online supermarkets which develop themselves slowly and which propose a wide range of cheese at reasonable prices (click here for more information).

The reasons of the difficulty to find cheese are pretty obvious. It is because of cultural differences concerning the gastronomy between China and France. Even if we can think that the globalization brings a lot of news things in many countries, the main culinary trends of chinese people will be slow to change because the ways of consumption are different.

The market is here 

We note, however, some progress, with some cheese in food fairs and if we analyze the figures we see that the cheese market is booming. Indeed, there is a growth of 22% for the year 2012. Countries that export their most cheese are New Zealand, Australia and the United States. France, is behind but catching up her lateness. Be careful though concerning the different food scandals that have hit China in recent times, cheese requires optimal storage conditions and improper storage of it may cause diseases.

Just as it was the case for the wine, it is important to educate the palate of Chinese to help them discover this rather unusual product. The Chinese will not necessarily love at first sight. There are different types of cheeses from different countries. Some French cheeses are very strong and it may not be to start with them. Again, if we were to draw a parallel with the wine, you could say it is beginning to emerge several experts from French cheese and abroad to introduce Chinese in the manufacturing process but also to the taste.

lundi 13 mai 2013

Chinese Tourist spending in New Zealand

Chinese Tourist spending in New Zealand

Spending by Chinese visitors to New Zealand continues to grow, a new survey shows visitors entering. Chinese visitors spent $ 673 million in New Zealand in the year to March 2013 Top 42 percent over the previous year, according to the latest survey by the International Visitor produced by the Ministry of Commerce, Innovation and employment. Mbie sector Performance Manager Peter Ellis said this increase was the continued strong growth in New Zealand had been in the Chinese market over the past two years. "In 2012, China overtook the United Kingdom as the second largest tourist market for New Zealand after Australia.

This quarter, growth has continued, while visitor spending from the UK fell by 25 percent, "said Ellis. "The net effect of these and other, smaller changes is that spending by international visitors remained stable in the year to March 2013 at 5.5 billion dollars." The average expenditure per person per trip is $ 2,300, while the average expenditure per person per trip was $ 1,400.

 The number of visitor arrivals in the year to March 31 was 2,610,000, a decrease of 6,553 or 0.3 percent over the previous year. This total included 1.17 million Australian visitors, the level of March 2012, 210,240 Chinese visitors (up 31 percent) and 189,472 visitors from the United Kingdom (down 15 percent). The International Visitor Survey is based on interviews with 5200 tourists per year from New New Zealand airports.

 The top five markets for international incoming expenditure for the year in March are Australia with $ 1.6 billion spent, down 3 percent from the previous year, China with $ 673 million, an increase of 42 percent, and the United Kingdom with $ 428 million, down 25 percent. To complement these markets spent by visitors from the United States totaling $ 410 million, down 10 percent, and Japanese visitors spending $ 273 million, up 22 percent.

 New Zealanders are 2158000 departures abroad, an increase of 31,417 or 1 percent compared to the year 2012 in March. Kiwis the most visited countries are Australia (988,140), the United States (122,160), Fiji (105,020) and the United Kingdom (93 530). Kiwis on home front made 31.1 million trips a day in New Zealand in March 2013 years, a decrease of 4 percent, and an overnight trip 16.8 million, down 6 percent compared to the previous year. They took a trip on an average day from $ 118 and an average travel overnight, going from $ 372, including spending an average of $ 124 per night.

Thank to A Chinese tourist

samedi 11 mai 2013

Learn Chinese to study the Market!

Learn Chinese to study the Market! 

More than 33,000 French are learning Chinese. A figure that has exploded in ten years. With, the key to this learning, cultural background, but also employment opportunities! Mandarin is the most spoken language in the world, with 900 million speakers.

In Europe, learning the language has become significant, with more than 33,000 students who learn in 593 secondary schools.
 source Chinese institute Paris

This represents an increase of about 13% compared to last year, an increase of 400% over 10 years, according to a note Joel Bel Lassen, Inspector General of the Chinese Ministry of National Education.

And courses will soon throughout the country, since the autumn 2013, the Chinese should be taught in Corsica last academy metropolis not proposed yet. A very recent phenomenon

 Chinese is an exotic language

This phenomenon is relatively recent: in a few years, China's rose from 9th to 5th place, behind English, Spanish, German and Italian. Another surprising fact, the number of primary school children attracted by this complicated language: more than 4200 students are learning now.

The appeal of Chinese youth is in part due to his playful side, "exotic,"
more information on french website

For him, the language allows students to "think outside the usual paths." But attention to the fashion effect: do not decide to learn Chinese lightly because it is a difficult language, which is not suitable for all. An issue at several levels Today, 90% of young people who are learning Chinese have French as their mother tongue.

There are nearly 17,000 students have chosen, three-quarters are not specialists. This language is taught in 150 universities, institutes and schools. But with few teachers, it must nevertheless meet the demand. Another shortcoming: a lack of training. A craze that poses a challenge not only at the national education but also higher education!