Over the years, China is becoming the second world’s largest market for importedwine. With a population of nearly 1.38 billion, a flourishing middle class andsophisticating consumers, China presents big opportunities for international wine brands and businesses. Economy is rapidly changing and it’s important to stay focuson the latest trends and insights to grow and harness its market potential
Let me introduce to you Guys first My favorite video selection
Shanghai is a lovely city for many expat source facebook
China's largest city is also the most cosmopolitan, offering visitors a chance to experience the past, present and future at the same time. The Huangpu River divides Shanghai into two districts: Pudong and Puxi. The Pudong skyline seems to have been ripped from the Jetsons, with the Oriental Pearl TV and the radio tower looking a bit like a two-headed lollipop. On the Puxi side, you can walk on the Bund River District to get a glimpse of old Shanghai.
Shanghai's expatriate workers have benefited from the city's rebirth and tremendous growth of the past 10 years - profiting from local real estate investments, manufacturing opportunities and market liberalisation
Americans who raise a family in Shanghai - a Shanghai is a Huge city of 26 million people - and the Chinese are known for pumping some of the best students in the world.
Americain in Shanghai
When we realized that a few blocks from our new home was one of the best state schools, when it comes to elite city dwellers, we decided to register our son. He would learn the most spoken language in the world. What should not love? Many, as it turned out. And it was only the first week of kindergarten.
The day after the episode of the egg, I went to school to confront Master Chen, screwing up in my belief about individual choice.
"
"We explain that eating eggs is good for them, that nutrients help build strong bones and teeth and help with sight," I said, trying to be authoritative. "We motivate them to choose ... we trust them with the decision."
In truth, no. I had never been able to feed my son with eggs. He is a tough eater. Later, Master Chen put me aside for a lecture. "In front of the kids, you should say, 'Master is right, and Mom will do things the same way,' OK?"
I nodded, slightly stunned.
Many studies support the Chinese education mode. The researchers found that six-year-old Chinese children trade their American peers into their early math skills, including geometry and logic. In the last decade, two teenagers in Shanghai have twice been the world's No.1 student on the PISA (International Student Assessment Program), which assesses problem-solving skills, while American students are middle of the pack.
When young Chinese go abroad, the results are impressive. They earn more places in the best universities in the world. The Ivy League is recruiting eight times more Chinese students than it did ten years ago, according to the Institute of International Education, and the Chinese are helping to launch start-ups in Silicon Valley in disproportionate numbers.
Yet from my perch in Shanghai, I suspected that I would have objections to Chinese education. Force-feeding would force a teacher to be dragged to court in the United States, the land of choice of infants, free play and individualized everything. In China, children are also subjected to high-level tests at every turn, which encourages them to focus on toddler books.
http://china-market-research.blogspot.co.uk/2017/11/the-best-international-kindergarten-in.html I started to wonder: what price do the Chinese pay to produce their "smart" children? And do we really have something to learn from the Chinese education mode?
For the past five years, I have been a parent of a child in the Chinese school system and have interviewed Chinese teachers, parents and students at all levels of education. I discovered that there are indeed Chinese "secrets". Most have to do with attitudes about education.
teacher in Shanghai
There are real benefits to a "teacher knows best" mentality. As I struggled to submit to this kind of system, I began to observe that when parents lined up on teachers, their children too. This signaling gives the teacher an almost absolute mastery of his class. My son was so afraid of being late for classes, missing school or disappointing his teacher that he once raised a stench when I approached the possibility of missing a few days of school for a trip in family. He was five years old.
The fact that the teacher is the center of the class also gives students a head start in subjects such as geometry and computer programming, which are more effectively taught through direct instruction (as opposed to the discovery of the student). fourth year published in the journal Psychological Science. A 2014 study of more than 13,000 students in Educational Assessment and Policy Analysis found that first-year students with math difficulties learned more effectively when teachers demonstrated problem-solving procedures and repeated practices. .
Western Education VS Chinese Education
On the other hand, Western teachers spend a lot of time dealing with classroom behavior and crushing mini-revolts of students and parents. A Chinese teacher who arrived in the United States two decades ago reminded me of his
The ever expanding Chinese tech giant has joined the club of the world's five biggest companies and is the first Asian firm to hit $500B in market value. For more on this, technology expert David Papp joins us from Edmonton, Canada.source
The second largest economy in the world offers unlimited potential. But restrictions on business work are among the many obstacles to sharing China's success.
Chinese companies are developing their investments abroad, UK-based international law firms are turning more and more to the country of the Dragon. A campaign against corruption led by the authorities of the People's Republic of China (PRC) creates new business opportunities for lawyers, foreigners and locals. But in this economy and rapid growth, the pressure on fees and bureaucracy means it's a challenge to make a profit.
source Lagazette
Business in China
For Western lawyers and other businesses, the size of the world's second-largest economy, worth $ 8.2 billion, and its rate of expansion are sufficient. Growth may slow, but this year, still more than four times faster than the United States, against a slight contraction of the economy of the euro area, according to the estimates of the Organization for Economic Cooperation and Development.
Top lawyer Company who spearheaded the company's expansion into the PRC, said,
"You can not turn your back on China, you need to determine how you can expand the opportunities this market can offer.
Until recently, law firms' work was focused on direct investment (DDI) in China, but this is changing. Matthew Townsend, founding member of the China Law Institute, says: "foreign legal services. foreign investments.
+27% for the law Market in China
While FDI in China fell in 2012 for the first time since 2009, Chinese direct investment abroad rose 28.6 percent to $ 77.2 billion, according to the Chinese Ministry of Commerce. This is mainly the result of Chinese investors regarding global mergers and acquisitions opportunities using Chinese government funds.
David Dali Liu, director of Jun He, one of China's leading law firms with Zhong Lun and Fangda, predicts that this Chinese capital export for mergers and acquisitions in Europe, South America, Australia and countries like Russia and Uzbekistan. others will support strong domestic consumption in the short and medium term in a country of 1.3 billion people. "We are moving from" made in China "to" made for China, "he says.
While the emphasis is on no longer serving international clients investing in the country than advising Chinese banks and companies, few companies can stay at a distance from the Chinese market. Townsend says, "Chinese companies operate in different ways, and having people on the ground allows law firms to be close to their clients and meet face to face.
While large companies, including Clyde & Co, Eversheds and Berwin Leighton Paisner (BLP), offices in Beijing or Shanghai, or both, independent law firms are building reference networks with law firms. Chinese lawyers.
China's preference for wine is fast becoming, and the nation will overtake the United Kingdom to finish clearly with the world's second largest viticultural showcase by 2020, with an estimated $ 21 million.
+7% growth per year
As indicated by VINEXPO, it is estimated that the market will become a normal rate of seven percent each year in the next four years, with 6,100 million liters of wine anticipated to be sold in 2020. Each year a level of Wine development in China is foreign from abroad; A year ago, this figure exceeded 10 percent of nothing.
Traditions information shows that in 2016, 638 million liters of wine were transported in China, with an aggregate estimate of US $ 2,400 million, an interannual increase of 15% in volume and 16% estimated. source
Wine in China
This development is expected to continue, as the importance of imported wine channels to lower-level urban areas of China and the use of wine becomes a more typical interest.
In this capacity, several open doors are exhibited, both for the web and for dealers of disconnected wines. The patterns of the free market activity side, and the key contemplations for the different destinations and challenges in the market, are in their upper part points of view that must be perceived by the possible contestants
China education is the largest education system in the world. On June 2017, there were 9.4 million students taking the National Higher Education Entrance Examination (Gao Kao) in China. Investment in education accounts for about 4% of total GDP in China. In 1986, the Chinese government passed a compulsory education law, making nine years of education mandatory for all Chinese children. Today, the Ministry of Education estimates that above 99 percent of the school-age children have received universal nine-year basic education. On March 2017, Ministry of Education of the People's Republic of China announced a total of 442,773 international students were studying in China in 2016. International students have enrolled in over 829 higher education institutions in China.
China is improving the quality of education
China has a long history of providing education to international students studying in high schools and universities in China. Over the past few years, the number of international students who study abroad in China has significantly increased every year. The higher education sector has growth as well. China has increased the proportion of its college-age population in higher education to over 20 percent now from 1.4 percent in 1978. At the same time, China is improving the quality of education through a major effort at school curriculum reform. In addition to these figures according to ICEF Monitor, almost half of a Chinese 20 year old’s per capita consumption is spent on education, to put this into perspective for an American this is less than a quarter. These expenditures are significant and set to continue to rise with the burgeoning Chinese middle class, particularly on the east coast of the country.
More Private school, opening in 2018
The growing market is for local Chinese families who want the best high quality overseas experience for their children, but in Shanghai. So, I think the development in the coming years will much more be [in the form of] bilingual schools,” says Gerard MacMahon, the Master of Wellington College, an international school that was formed from a partnership between the renowned private school Wellington College in England and Shanghai Lujiazui Group, which owns the property the school is situated on. Wellington College and Shanghai Lujiazui Group also have a private school, opening in 2018, that offers a bilingual education specifically designed for Chinese families. These bilingual private schools (Category II) will continue to grow in Shanghai to meet the rising demand for high quality Western education by local affluent families.
In fact, Chinese customers like to drink wine. The educated and sophisticated Chinese middle class does not hesitate when she wants to buy a drink, she is ready to spend more than $ 300 for a bottle of wine. Since the Chinese economy is coming out of its recent mess, wine consumption is increasing. Not only does per capita consumption increase, but the way in which the Chinese drink wine changes. Consumers are also concentrated in several major cities of the country such as Beijing, Guangzhou, Shanghai and Shenzhen.
The wine market in China is taking a new level
The wine market in China is taking a new level. The rise of the Chinese middle class and the growth of internal growth have allowed people to develop new needs. China imported $ 1.77 billion worth of wine in the first nine months of 2016, an increase of 19.1% year-on-year. These social and economic changes have allowed the wine market to see its consumption at the top. China is becoming the largest importer of wine, with more than $ 2 billion.
The biggest wine exporters to China
In a few years, China has become the fourth largest market in the world. The biggest wine exporters to China are France, Chile and Aussies. China, the largest population in the world, with a good perspective for international wine producers, appears as the promised land. Now, the most important thing is to find the right way to lead people.
No Facebook. No Twitter No YouTube The list of companies that do not have access to the explosion of social space in China shows how it differs from those of many Western markets. Understand that space is vitally important for anyone trying to engage Chinese consumers: social media is a more important phenomenon in the world's second-largest economy than in other countries, including the United States. And it's not indecipherable. Chinese consumers follow the same decision-making path as their peers in other countries, and the basic rules for interacting effectively with them are reassuring.
Wechat Marketing
Wechat is an instant messaging application created by Tencent, the same company that created QQ in 1999. Wechat is like Facebook in China, although its main function is to enable instant messaging between friends and not Facebook. So, as you can see, marketing your product or services via Wechat could open a flood of traffic and exposure to you and your business.
Weibo Marketing
Most people tend to think that Weibo chirps China, and that's not quite true. If we had to break down the words "Wei" and "bo" it would actually mean a mini blog or a microblogging. There are in fact more than half a dozen Weibo in China like Phoenix Weibo, Sina Weibo, Tencent Weibo, Sohu Weibo, etc. ... But for marketing your business in China, the only two Weibo we need to worry about are Sina and Tencent.
Kindness, Curiosity and Creativity Wellington's approach to
kindergarten in Shanghai. The start of a child’s formal education is a time of great
change and one that is defined by a constant stream of new challenges.
The
start of a child’s formal education is a time of great change and one that is
defined by a constant stream of new challenges.
While this can cause some anxiety initially in some young children, at
Wellington we aim to make this period as exciting, engaging and enjoyable as
possible for every child in our care. Our commitment is to holistically
educating our pupils; so not only do we teach them the vital skills and
knowledge necessary to prepare them for further education and life after
school, but we also instil in them a set of values that will help them lead
happy, successful and fulfilling lives. By helping each Wellington pupil to
understand from an early age the importance of being individual, intellectual,
inclusive, independent and inspired, we hope that these values will remain an
inherent part of their personality for the rest of their lives.
Kindness, Curiosity and Creativity: Wellington's approach to kindergarten in Shanghai
The following sections briefly summarise
the core components to our Pre-Prep educational approach, many of which differ
from comparable international
kindergarten education in Shanghai.
The Curriculum: Giving every pupil the means to succeed
Pre-Prep schooling is an extremely
important time in a child’s development, as it represents their introduction to
formal education and allows them to acquire a wide range of both social and
academic skills. It’s also a new experience for parents, who will see their
children head off to school for the first time and will watch them discover a
world of new opportunities. Throughout the Early Years and KS1, it’s vital that
both teachers and parents work together to encourage their children and help
them adapt to their new learning environment.
Our approach to Early Years teaching
Here at Wellington College International
Shanghai, we follow the UK’s Early Years Foundation Stage curriculum, which is
organised into seven key learning areas. The prime areas focus on a child’s
personal, social and emotional development, their physical development and
their communication and language skills. The remaining areas of the curriculum,
known as the specific areas, focus on their ability to understand the world
around them; their mathematical and problem-solving skills, their creative
talents in expressive art and design and finally their enjoyment of literacy,
which is developed through their exposure to stories, rhymes, songs and poems.
Our approach to KS1 teaching
KS1 is the time we continue to develop
their understanding of the core values as they undertake a change of
curriculum. We follow the UK national curriculum in literacy and mathematics as
well as using an UK approach to the teaching of phonics. We also follow the
International Primary Curriculum (IPC) which is a comprehensive, thematic,
creative curriculum with a clear process of learning and with specific learning
goals for every subject, for international mindedness and for personal
learning.
The IPC has been designed to ensure rigorous
learning, but also to help teachers make all learning exciting, active and
meaningful. Children learn basic key skills in history, geography, ICT, art,
technology and science, which introduce them to all disciplines and help them
form the beginning of their own learning journey.
By ensuring children are exposed to a wide
range of subjects, we allow them to experience things they may have previously
overlooked. This, in turn, may well influence later academic subject choices.
At this stage, our pupils will also start
to develop formal methods for recording mathematical calculations. All KS1
children take part in mental mathematics challenges, concrete mathematical
experiences and learn to record their findings more formally.
Mathematics
activities are designed to be fun, challenging and have a real purpose, with an
emphasis on problem solving. Children have opportunities to revisit different
areas of mathematics each half term and build on previous knowledge. Basic
concepts are cemented at this crucial stage and become the building blocks for
all future learning.
Faculty: Instilling the right attitude towards learning
Every child in the Pre-Prep School has a
class teacher and teaching assistant. In pre-nursery, due to the age of the
children, we have three teaching assistants in the classroom. The class teacher
teaches the main parts of the curriculum and leads the pastoral role. The class
teachers are supported by other specialist teachers, who take a larger role as
the children get older. This allows children to become familiar with a variety
of adults, which promotes their independence and adaptability skills.
All our class teachers are trained to the
highest standards and are experienced in teaching the English curriculum. Many
of our teachers have degrees in Early Years and primary education, which are
supplemented by formal teaching qualifications. As with other international kindergartens in
Shanghai, the teaching body of our staff reflects the international
profile of our pupils, with teachers joining us from Europe, America, Asia, Australia
and New Zealand. We ensure that our teaching staff embody the values and high
expectations of Wellington, while encouraging them to bring their own
personality and interests into the classroom, in order to make them effective
holistic educators.
Creative
learning opportunities and events
Alongside a robust yet flexible curriculum,
our younger pupils are also exposed to a wide range of truly engaging
opportunities to take learning outside of the classroom. From exciting music
and theatre productions, to whole-school events designed to draw the Wellington
community together, Pre-Prep pupils are given every chance to take their
learning to entirely new and unforgettable places.
Our Pre-Prep pupils always represent an
important part of our whole-school events. We believe that it is essential to
get children involved in such occasions early on, as this inclusive approach makes
them feel rightly valued as individuals and as part of our tightly-knit
community. This short roundup of some of the Pre-Prep pupils’ impact on some of
our most notable annual events serves to highlight how our school endeavours to
give its younger pupils the chance to demonstrate their artistic and academic
skills, inline with the very best of international kindergarten education.
Christmas
shows: Our annual Christmas Concerts give the
younger pupils the chance to demonstrate their excellent singing voices and
choreographed group dances, usually while performing classic Christmas carols
and festive songs.
Chinese
New Year: Pre-Prep pupils joined the entire College
in celebrating Chinese New Year, performing their very own traditional songs
and dances, complete with gorgeously vibrant and colourful costumes and
artwork.
Science
Week: Intellectual curiosity starts at an early age
in Wellington, as the last two Science Week events have both witnessed our
Pre-Prep pupils eagerly and attentively watching experiments being performed,
before diving in themselves to get a hands-on scientific experience.
Alongside the development of academic
skills and capabilities, another facet of Wellington’s holistic education
approach is to instil in every pupil a set of values that will positively shape
their character and help them become the very best versions of themselves. The
Wellington College Values are those of courage, integrity, kindness, respect and responsibility, and the
process of instilling and developing these values begins the moment our pupils
join us, from the Early Years right up until they complete year 13.
As well as including Pre-Prep pupils in school-wide
events, we are always thinking of new and exciting ways to develop these
admirable character traits. One recent success story in this regard is our
class teddy bear initiative, with each Pre-Prep class naming, dressing and
accessorising their bear before taking them on adventures far beyond the
classroom. By giving each pupil the chance to look after the bear, we are
reinforcing their sense of kindness, respect and responsibility. Similarly, our
Pre-Prep teachers are actively involved in instilling a sense of good manners
and politeness in their pupils, in order to further strengthen the Wellington Values
that we hold in extremely high regard.
Parental support: Involving the parents at every stage
Finally, our approach to Pre-Prep education
includes developing a triangular pupil-parent-teacher relationship that is
stronger than you are likely to find in any other international kindergarten in Shanghai. We believe
that parents must continue to be an active part of their children’s education
during their formative school years, since what they learn in school should be
reinforced at home, and vice versa.
To that end, as well as regular parental
conferences and meetings to discuss progress and avoid any potential
difficulties or conflicts, we are continually trialling new methods of
encouraging positive parental involvement in Pre-Prep education. One of our
most recent and successful initiatives is the “Parent Reader” training
programme.
The idea was born out of our parents’
evident willingness to support their children with reading activities during
school time. In order to encourage and harness that willingness, we started a
training session with the aim of showing parents some of the basic expectations
of phonics, sight words and general reading skills that their children were in
the process of learning. Parents were taught to recognise some of the most
valuable reading milestones and to praise their children whenever they attained
them, in order to identify and reinforce the importance of their breakthrough.
In a very short space of time, what began as a parental support for reading
session quickly evolved into something much more ambitious and involved, with
pupils’ additional language, writing and oral-based skills being addressed and
explored at home by parents eager to help their children develop in any way
they could.
Continually developing our approach to Pre-Prep education
While we are rightly proud of the evident
success of our approach to giving young pupils the best possible start to their
formal education, we apply the same expectations to our teaching staff as we do
to our pupils. Therefore, utilising the same standards of intellectual curiosity
and inspiration that we aim to instil in our pupils, we are continually seeking
to deliver better, more relevant and more engaging methods of holistically
educating the children in our care. It is this driving aspiration to constantly
improve that has allowed Wellington to develop one of the best international kindergarten
educations in Shanghai.
What are the most efficient Marketing Strategy in China?
I would first say that it is now a must to develop a strong digital marketing for a brand to do well in China since China has the largest online community in the world. With its new booming Middle-class society, China's consumerist culture has exploded and offers a large opportunity to develop new marketing strategies that not only should privilege online marketing but even more specifically mobile marketing that offers the best exposure anywhere at anytime.
Innovative technology is becoming the trend of doing marketing and advertising. AR and VR packaging are now becoming more popular for the freshness of the experience it offers.
Going Mobile in China
Going mobile is the key to reach Chinese audience. It is now easier for consumers to pay online with their mobile phone than using their PC so all commercial activity has to be optimised for mobile. Wechat, for instance, has developed from being a simple messaging platform to being part of Chinese consumers lifestyle, and therefore the perfect tool for efficient Marketing whether through interaction with users or through the Mobile store itself.
Social Media in China
Speaking of Wechat, Social Media now plays a huge part in Chinese people's lifestyle. With so much impact that I have decided to do more research on this topic for my Master's degree thesis :). Consumers, especially in China, like being able to share their shopping experience, and results show that interacting with consumers on Wechat or Weibo, enhance brand awareness, brand notary and consumers engagement.
ECommerce Exposure
One more efficient marketing strategy that needs to be mentioned would be e-commerce exposure. Whether on Tmall, JD or smaller platfrorms, consumers are not only looking for low prices but also and even more, looking for high quality and service experience. It is important to develop a quality shopping experience on these platforms: page design, product digital presentation, content, navigation, payment etc.
Using the hottest occasional topic of the moment (11.11 for example) as a way to reach the audience is also a great marketing trend. People are more willing to follow hot topics during festivals (CNY, Valentine's day etc) and more open to purchasing.
Search a Good case study of brand
Please find attached a case study report of the clothing brand Zara that I have written with some other students for an assignment we recently had. Although it doesn't include all the components I mentioned earlier as a good marketing strategy in China, Zara has an interesting marketing strategy worth taking a look at.
Zara in China : a Good Digital Strategy
For example, do you know that Zara is a Spanish brand? It was found that many of us (and from surveys) actually have the perception that Zara is an Italian brand! And the reason why I particularly admire the work they have done around their brand name is simple:
They did want consumers to think that it is Italian for the country's expertise in the fashion industry, so much more popular than Spanish experience in that industry. Some even think that Zara is a French brand since it was so well implemented in its host country. The group also owns brands such as Massimo Dutti, Pull and Bear, Bershka etc.
Here again, doesn't "Massimo Dutti" sound Italian to you? Well, it is Italian but the brand remains wholly Spanish. Smart right?
I will let you read more about Zara's uniqueness in my report.
Alibaba is running towards the $ 500 billion valuation market, while the battle between two of the world's largest retailers (Amazon) is increasing in the markets of India in the United States.
As Amazon focuses on expanding its e-commerce activities into new markets, Alibaba invests in companies around the world - going beyond e-commerce to include virtual reality and social media as well.
If there is a transaction that involves any type of business, Alibaba, the company that allows it allows. Amazon is often seen as the place for consumers, but Alibaba's products also push for business-to-consumer transactions.
Alibaba is first and foremost an e-commerce platform, more unlike Amazon, there is a complex and extensive ecosystem, which includes Tabao, TMall and Alibaba.com.
In addition to its direct e-commerce sites, it has also started AliPay which allows users to pay on its own platform and AntFinancial, which gives business financing.
Alibaba & Chinese ECommerce Market
Alibaba has more than 500 million people using its purchasing requests every month and its scale in expanding beyond China. There are operations in more than 200 countries.
The company set the record for the largest IPO (initial public offering) in history, listed on the New York Stock Exchange in 2014.
This year, Alibaba became the first company in Asia to exceed the $ 400 billion mark.
Alibaba's investments include the Southeast Asian e-commerce platform, Lazada Group, Ofo bicycle trading companies, Paytm India's electronic payments company, the Israeli virtual reality creation project Lumus and the US usable company Magic Leap
Art is often described as a classic "good Veblen" - demand goes up as the price goes up because people buy it to impress - and the organizer of the Shanghai Photography Fair is unapologetic about linking art with the market of luxury.
"Visitors to our January San Francisco show were mostly established buyers of photography," said Scott Gray, cofounder and CEO of Photofairs. "In Shanghai, there are fewer established collectors, instead we have luxury brand buyers, which is why the sponsorship model works so well here." China is the world's largest luxury goods market and the second largest art market. But according to a 2015 report compiled by ArtMarket.com, the country accounted for only 1.2 per cent of the sales of art photos worldwide. For that to change, Chinese collectors need to be convinced that contemporary photography makes a good investment. At Photofairs Shanghai, now in its fourth year, you can find an example of a historical photo on the Magnum Photos stand: an impression signed by Edward Weston, who died in 1958. His 1922 portrait of the composer Henry Cowell, Sky Fear, is selling for $ 60,000.
That figure is dwarfed by some of the prices obtained by contemporary photographers at an auction. In 2011, German photographer Rhein II (1999) Andreas Gursky, an abstract, digitally manipulated river scene, was sold for $ 4.3 million. Dealers want Chinese collectors to become more active at this market level. The Shanghai fair, which was attended by 27,000 people last year, has attracted 50 Chinese and foreign galleries this year, most of which offer contemporary works.
Highlights the Blindspot Gallery exhibition of works by Chinese photographer Zhang Hai'er. The collection includes works from his "Bad Girls" series and the documentary-style images of workers at coal and steel plants taken in the late 1980s while working as a photojournalist.
At the Three Shadows Photography Art Center booth, Liang Xiu's black-and-white autobiographical images expose the struggle facing so many young Chinese today: how do you seek empowerment when you did not have the opportunity to finish school and came of a rural poor, and then they feel ashamed about their body and their sexual urges?
Chinese tourists continue to trust and use traditional travel companies more than online booking sites in 2017.
Plus the percentage of penetration of online travel agencies in China in search of a record level of Last year.
According to a Chinese report on the outgoing market of the Chinese Outbound Tourism Research Institute (COTRI), 20 percent of the 120 million Chinese outbound travelers booked online travel in 2015. This is a seven percent increase from 2014 And the strongest indicator that the reservation sites continents to be more accepted throughout China.
Ctrip & Qunar
Chinese consumers felt less pressed by price wars at the end of last year Ctrip took a stake in Qunar and began working together, a powerful alliance among two of China's largest booking sites. This is probably a factor that more influences consumers on the booking sites, said COTRI.
Yet 80 percent of Chinese travelers booked offline and used one of more than 27,000 travel agents in chunks and mortars in China last year. The number of travel agencies in China has increased by 50 percent since 2006 and is showing some signs of slowing, and COTRI projects for Chinese outbound travelers will spend close to $ 80 billion to travel agents this year.
Chinese consumers spent about $ 56 billion on travel agencies in 2015. They also recorded a $ 11 billion trip to online travel agencies last year, a 70% 2014.
While offline travel agents in China have closer relationships with consumers than their foreign counterparts with markets elsewhere, they also compete in addition to the growing popularity of Chinese booking sites like Ctrip and Qunar.
"In China, the line between retail agents and tour operators (also referred to as tourism wholesalers in other countries) is somewhat blurred. It is not uncommon for tourism wholesalers to create not only tourist packages , But also sell directly to customers through advertisements in newspapers, websites and even their own retail stores, "the report said.
Chinese travel agencies can contact and work with incoming tour operators directly without wholesalers, "which can be attributed to the minds of unwanted intermediaries. In cases where a travel agency does not have enough customers for a trip Specific, for example, it will forward its customers to a larger wholesaler and earned the associated commission, "according to the report.
Many Chinese travel agencies operate illegally, including Wolfgang Arlt, director of COTRI, is one of the most gray areas of the Chinese tourism industry. About 10% Of these travel agents are licensed to operate outbound tourists on their own behalf, allowing them to sell different types of travel and the rest use a license or license from another company.
Online travel agencies in China
Online travel agencies in China face obstacles in addition to the offline travel agents do not worry. More than half of Chinese citizens (668 million people) do not use the Internet. The Communist Party of China also exercises a lot of control over the web, which brings most consumers to believe can trust a brick and mortar online travel agent online.
And when traveling internationally for the first time - which describes much of the world's largest foreign market - Chinese consumers often prefer to speak with a travel agent in person, the report said.
"In the Chinese travel media, the exposure and discussion of online travel agencies can be compared to those of Hollywood stars. Almost every day newsletters and reports from the News on the volatile relationships of Chinese online travel agencies (price wars and partnerships), weight gains and losses (stock sales and acquisitions) and highlights on red carpets (obtaining investment)
In 1903, the first text on the establishment of an education system at the national level was published in China. The Zòudìng xuétáng zhāngchéng (Imperial regulation on schooling) establishes a schooling divided into primary (nine years), secondary (five years), higher and university (six to seven years) education. Because of the importance he attaches to classical books, Mandarinism was abolished in 1905.
The future of China !
In the early 1950s, the System of National Examination of Access to Higher Education (SENES) was created by the Government of the People's Republic of China, under the name of Gaokao. The new China needs cadres. Students who graduate from high-school secondary schools, workers and peasants, are recruited as students in order to appoint them in the industry or in the administration, if they obtain the minimum marks required.
Until today, apart from an interruption during the Cultural Revolution (1966-1976), meritocracy still plays a decisive role in China.
A disaster occurred with the Cultural Revolution. Mao Zedong said:
School in China
School classes are too heavy, they hurt young people in daily tension. Courses can be reduced by half. It is not appropriate for students to read everyday, they could participate in productive work and social activities. The current methods of examinations, with strange questions, surprise, that confuse, are like approaches in front of the enemy.
tradition VS modernity
Black tea eggs are traditionally sold in the street and on the markets. The words "miss (...)
All the examinations had been abolished, the universities were closed. In the early 1970s, some universities were reopened, but they recruited only "student-peasant-soldier" students on the basis of a very basic examination. For example, a candidate who had been unable to complete the physical chemistry copy and had expressed his wish to enter the university was finally admitted and became a political star of the day. He was called "the hero with empty copy". A film told the story of university admission through "calloused hands" - a sign of physical and painful work - not a written exam. The university entrance examination is then abolished, despised merit and the status of intellectuals dramatically lowered: "The man who manufactures the missiles earns no more than the one who sells eggs to black tea." 2 Families, the importance given to education collapses. Parents no longer care about learning their children, students live day to day in school.
The Gaokao was re-established in 1977, but the social situation changed dramatically. First, the state has begun to implement the one-child policy. An expression perfectly reflects the reality of families: "wanting her child to become a dragon", that is, a genius. Secondly, the "key schools" (zhongdian xuexiao) or elite schools have been created and are highly sought after. The gap between good schools and ordinary schools has widened. Parents seek by all means to have their children admitted to a key school. Finally, the industrialization and commercialization of education have developed silently. In Beijing, the costs of "choosing the school" can reach 60,000 yuan, or 5,000 euros.
Current reforms
In today's Chinese society, the future of young people depends on their studies and university degrees. To get to a renowned university, you have to get a good result in Gaokao and to do this, you have to study in a good high school, a good college, a good primary school, even a good kindergarten. Competition begins somewhat from birth. This situation is called "teaching for examination" (ying shi jiao yu).
17Since the late 1980s, the term su zhi jiao yu has emerged in the field of education. This Chinese expression means "qualifying education" and its translation into English is "essential-qualities-oriented education". According to the Decision on Further Education Reform and the Promotion of Qualified Education of the State Council (1999), the meaning of "qualifying education" is very broad:
Qualified Education in China
Applying Qualified Education means fulfilling the Party's educational principles in its entirety, aiming at raising the level of the Nation's qualification, emphasizing the creativity and practical skills of students, To form the builders and successors of socialism with ideals, moral principles, culture and self-discipline, enjoying full moral, intellectual, physical, and aesthetic fulfillment.
After the completion of the primary school entrance examination and the college in 1990, the admission of pupils no longer depends solely on their residence. Schools often ask for certificates of various competitions: dissertation, sports, piano, dance, calligraphy, English, etc. The winners of the Olympics are favored. According to one survey, 104 elementary school students attended 338 out-of-school courses, with 3.25 classes per student and 6.5 hours per week. A student from Nanjing had 44 certificates3!
At the Maotanchang High School in Anhui Province, known as "the largest examination machine in Asia", there was practically military and centralized management: the twenty thousand pupils had no autonomy, underwent training and exercises School year round, without holidays and, with only two hours of rest per week to change clothes.
The implementation of curriculum reform aimed at achieving a reduction in the school load, but it did not achieve the expected results.
In general, teachers must play an important role in educational reforms. But educational reforms in China have often been launched from top to bottom, and teachers have had little involvement in policy-making. According to a survey carried out by the 21st Century Institute for Educational Research, 74% of teachers responded "strongly" and "strongly agreed" to the question on curriculum reform. However, those who said they were "very satisfied" with the effectiveness of the reform accounted for only 3.3%, for a total of only 21.3% of those who said they were "satisfied" or "very satisfied". On the other hand, those who answered "fair" and "unsatisfactory" were 49.3% and 21%, respectively. With regard to reducing student burden, 47% of teachers felt that the school load had increased with the new curriculum and only 8.5% of teachers thought that it had a tendency to lighten.
"Working ardently to qualifying education, prepare effectively to pass the exam", this sentence can summarize the current situation of education in China. It is the cultural heritage of Mandarinism that plays an essential role.
This tradition is confronted with the challenges of international competition, qualifications being the core of future competition. The PISA survey provided guidance on academic skills. China can not ignore these indicators, but only Shanghai has had the courage to participate in the survey. Indeed, the Shanghai municipality is the most urbanized, its most developed economy, its most advanced culture in China.
In Shanghai, at the top of the results of the PISA 2012 survey, "hard work" methods play an important role. The survey leader for Shanghai reported that the average course time is 28.2 hours per week, ranked 9th among the 65 participating countries or regions. In addition, the average time spent doing homework is 13.8 hours a week, putting Shanghai ahead, with roughly double the OECD average (7.9 hours per week ).
It seems that the reduction of the school load is not easy: if the Gaokao remains, the teaching for the examination should not disappear.
Educational inequalities
Pierre Bourdieu explained the educational inequalities well by cultural capital. The children of the upper classes inherit from their families cultural resources, such as language and general culture, which the popular layers do not possess. The knowledge transmitted by the school resembles that which circulates in the upper classes, the children of the popular classes can never attain the same rank as the children of the upper classes.
If this interpretation is consistent with the situation in Europe, it is not appropriate for China. Chinese culture is more open. Despite the imbalance of cultural resources, children in poor families have a chance to achieve good academic results if they have intellectual capacity and attendance.
Yearbook of Education in China (1949-1981), Beijing: Encyclopedia of China, 1984, p. 338.
The proportion of peasant workers among the newly promoted in Chinese higher education institutions was 27.39 per cent in 1953 and 55.28 per cent in 1958. The peak was reached in 1965 with 71.2 per cent in 1965.4 Of course, these figures are the result of the priority policy given to peasant workers. Although this policy is no longer practiced today (statistics on students of working-peasant origin no longer exist), children of popular origin still have an opportunity to enter the university.
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Mobike secures $600M
Bike-sharing service Mobike has secured $600 million in fresh funding to expand its global footprint. The latest investment brings total funding to more than $900 million for the Shanghai-based company, which currently operates in about 100 Chinese cities as well as Singapore and Manchester.
Slack said to be raising $500M
Investors with a spare $500 million have decided it makes sense to give it to Slack. The group work messaging platform is reportedly in talks to raise a half-billion-dollar round at a $5 billion post-money valuation, according to media reports. Previously, it was reported that Slack is also fielding acquisition offers from Amazon and others.
Human-named bots on the rise
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Mobike
$600M / Series E
Mobike is an on-demand bike rental service. The Shanghai-based company operates more than 5M bikes with 100M registered users in 100 cities.
Nearly 100% of the citizens have some form of health insurance
The public hospitals are the traditional diagnosis and treatment centres for the average citizens and the government claims that nearly 100% of the citizens have some form of health insurance. Therefore they have to bear the expensive charges in hospitals themselves or to resort bribery to secure best treatments. The previous year marked with the violent attack on doctors and nurses by the patients.
Large pressures on large cities
The large demographic area of the country, pressurize the burden on public hospitals in the cities like Ghangzhou, Shanghai and Beijing. To ease the burden on public health care centres the Chinese government has taken initiatives to encourage investments in private healthcare facilities by raising funds and healthcare insurance to cover essential private facilities. Qualified private institutions will also be able to list shares and sell bonds to raise funds. This solves the problem of overcrowding in public hospitals as well as maintaining the peaceful relationship of doctor-patient relationship reported by Bloomberg Business.Some Private clinic in Eyes Surgery are penetring the Chinese market and open eyes center, it is a booming market specially for the wealthy Chinese .Euroeyes for example is a german eyes Center and operate legally in China.
But now, Baidu has teamed up with Emperor Qinshihuang’s Mausoleum Internet site Museum to revive the visuals of thesehistorical relics with augmented truth (AR) engineering. On Might18, Baidu launched its AR rendition on the Terracotta Army, Baidu’s AR offerings encompass the Terracotta Pit No.two, kneeling archers, and bronze chariots and horses.
Just after tapping to thedigital camera button over thesuitableaspectof thelook for bar on their Baidu application, buyerscan discover the AR aspect. Scan a result inpicture (similar to thea fewphotographsbeneath) with the AR aspect, and tapabout the ‘click to start’ icon on theirmobile phonemonitor, and end users can see vivid and colorfuldigital imaging of terracotta figures overlaid on their ownmobile phone.
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