China : A digital Market

China is rapidly and consistently becoming the center of advertising. Shanghai advertising market is booming and have the maximum transaction of funds. The sudden advance of digital marketing is now giving a complete career in the marketing market. The emergence of applications for Android, iOS, Windows, Apple and other forms of operating systems are causing traffic to get a flexible entry. The higher the consumption, the higher the income meter. In short, the advertising market in China is booming.source

Welcome to this amazing digital world ! 

One of the renowned advertising agencies is Gentleman, where digital content is in bulk and the cream of marketing experts are making it inexplicably desirable. They have the best of tools for SEO and optimization that is giving subsequent announcements throughout the country of China. You should not forget that China's population is high so the maximum market catch brings the maximum income. Gentleman has all the tools and navigation power that is setting the high platform of China's digital market. The popularity is increasing at a rapid pace that has always been widespread in the Asia-Pacific region.

Small Agencies on the Top 

The domain of this organization is incredible and the heritage that has created on China is remarkable. The contribution of this organization is in the areas of Tourism and Beauty and has created masterpieces in lots. Other areas include the B2B industry, food, beverage, fashion, investment and real estate. The digital Agency has the best digital marketing tools, which are the exclusive property of the company. These optimization tools are effective and essential for the marketing of digitization. The strongest area is web site optimization. China has beaten everything with its SEO and SEM. Reference to the payment system is very popular in China.

The efficiency behind success has several folds

The company has worked on its weakness and strength and has created the digital marketing tool. Chinese search engines were in their basic forms; This organization raised him with his skills and knowledge along with the hard work of the experts. The result was the high traffic rush. Articles cover the story from the beginning until the digital landscape was created. Today it has reached its pinnacle and is now the pioneer of Chinese digital marketing.
Read also : https://china-market-research.blogspot.com/2016/11/3-digital-marketing-trends-in-2016.html 


https://china-market-research.blogspot.com/

Tips to Develop the top 100 cities in China

Brands are familiar with the Asian power markets of Hong Kong, Tokyo, Seoul, Shanghai and Beijing. However, as profit margins shrink in these key markets, retailers are turning to the less well-known Tier II Chinese markets to take advantage of double-digit growth.



The Tier I cities of China such as Beijing, Shanghai, Guangzhou and Shenzhen have developed economies and have become familiar names in the West, especially after the 2008 Olympic Games and the 2010 World Expo. Small, on the other hand, are much less understood by the Western world. It is these rapidly developing metropolis that will drive China's growth in the coming decades. Here are 5 keys to succeeding in these flourishing retail markets.

1. China's Distribution market Situation 

China's retail sector has contributed significantly to overall GDP growth, especially in recent years. In some markets, such as Chengdu, the growth of retail trade has even seen rates higher than that of general GDP. The city is showing a new class of consumer who wants the latest in fashion and household goods.

China's retail market is the second largest in the world, with only the United States selling more dollars. According to China Daily, retailers have scored US $ 3.87 trillion with China retail sales shooting up 13.1% from 2012. Level II cities make up larger shares of that amount as growth In Tier I cities decelerate to the lower half.

International retailers are finding attractive markets outside of Tier I cities. With available revenues increasing at much faster rates in Tier II cities, Chinese consumers in these markets eagerly snatch western brands and luxury goods.

Digital in China ! 

When surveying customers at their largest outlets in Shanghai and Hong Kong, national and multinational retailers are discovering that a growing share of sales comes from wealthy visitors from smaller cities. Retailers now see the need to establish a presence on line via Digital Marketing in smaller cities to serve the nouveau riche distributed throughout China.
See more information about Digital in China

2. Understanding the local market 

A retail brand will be directly associated with its location and selection of projects within a Chinese market. As in any part of the world, a carefully selected location will be needed to maximize potential and success in a new city.

Tier II China may present unique challenges when it comes to the selection of sight. The main locations can be very difficult to identify without the help of a local presence or consulting firm. Brands should be careful in selecting real estate partners who not only have the knowledge of the market but also the interests of retailers in mind. Steps to ensure the agent is on your side include confirming which developers work and which side pays the agency fee. International developers including Daxueconsulting  as well as local developers like China Resources Land have considerable experience working with foreign brands on their projects throughout China.

Check at this Report about food in China

They will provide professional management and service and reduce the risk of a smaller owner leaving the business. Smaller homeowners are also known for selling busy stores, often forcing the current tenant. Trademarks should be ready to sign contracts in Chinese and understand contractual obligations and evictions are handled differently from market to market.

3. Think, learn, and react locally

The perception of the brand in China is paramount for retail success. Chinese consumers put a lot of weight on how the use of a particular brand will be perceived in their social circles before making a purchase; Price is of secondary importance.



This is good news for luxury brands; Occasionally, Chinese shoppers will see their shop windows and buy entire cabinets without looking at the price. But what about the small international brands that want to jump to the Chinese market?

1. Use Baidu Instead of Google 
2. Use Wechat Facebook
3. and Use Weibo instead of Twitter

Smaller retailers need to be realistic about their brand's market knowledge. They may have to invest in large advertising, marketing and social media campaigns before Chinese consumers begin to understand and accept them. Patience, creativity and commitment are fundamental to this whole process.

Chinese outbound traveller: a huge booming market

Until 2013, Hong Kong was the preferred destination for outgoing tourists from China, due to its cultural similarity, travel costs and accessibility through distance travel. On top of that, Hong Kong offered a shopping paradise, and that was a strong motivator for Chinese tourists at that time. But since 2014, a growing number of Chinese tourists exit for other destinations that experience historical and cultural experiences, as well as shopping.

At the beginning of November 2015, the top five destinations for Chinese travelers were South Korea, Thailand (263%), Hong Kong (%), Japan (+ 157%) and Taiwan (+ 54%).

Europe remains the most popular destination for Chinese traveling outside Asia, showing a 97 percent increase in the number of air visits and overnight stays over the past four years. Followed by North America (+ 151%) and the Middle East (+ 177%). Africa remains the least visited destination by Chinese tourists - but with signs that this could change, as visits have increased by 306 percent of the increase since 2011. Laurens van den Oever, Global Head of Travel and Hospitality Research at GfK, commented: "Outbound tourists in China remain strategic in Hong Kong and their businesses - but other destinations are jumping ahead to win Favors Destinations such as Hong Kong need compensation for the new breed of young independent travelers, in order to understand how to better attract and capitalize on the growth of tourism output from China.

In France, Chinese tourists spend on average 40% of their budget once there in shopping. Expenditure exploded with a 40%-increase between 2011 and 2012, thanks to a more favorable exchange rate and higher wages.

http://chinesetouristagency.com/boom-chinese-tourists/


The new whole of China: not "tourists", but "travelers"

According to GfK data, half (50%) of travelers from China are aged between 15 and 29 years - the millennium group - while more than one-third (37%) are between 30 and 44 years of age and 10 % 45 to 59 years. The size of the millennium group within China's travelers makes it a commercially attractive target audience for destinations that seek to attract Chinese tourists. This attraction is enhanced by the fact that two-thirds (66 percent) of the Chinese Millennials belong to the high-income bracket. Not only that, but their financial situation must increase as their careers progress, since September Millennials out of ten occupying executive or professional positions.
source : http://seoagencychina.com/what-social-media-do-chinese-tourists-use/ 

Chinese social networks are undoubtedly the right channel; it starts to be a well-known fact given how much we have all heard about the Chinese tourist wave. According to data released by the United Nation, We are talking about 100 million Chinese tourists who have spent $129 billion worldwide.

Understanding the desires that motivate this section is important for travelers from China is therefore paramount.

An annual study by GfK shows that the Chinese Millennials are more ambitious than their predecessors, aged 50 and over - and more hedonistic in their willingness to spend money to indulge and have pampered. They are also slightly less price sensitive, the larger buyers of luxury goods in Asia Pacific.

Almost more important for the travel market is that the Chinese Millennials also cherish freedom more than their parents or grandparents; They want the ability to pursue their passions and go after meaningful, adventurous and exciting experiences. They are also technologically smart with almost everyone have a smartphone and are heavily involved in sharing experiences on the social media platform.

For destinations that seek to attract this lucrative group, then, the ideal approach is to approach it not as tourists but as independent travelers who respond to opportunities to plan personalized travel.




read aslo
http://www.ccilc.pt/sites/default/files/relatorioturistachines.pdf
http://chinese-tourist.blogspot.com

Chinese Car market January 2017

China's auto sales increased rapidly in 2016, Benefiting from national policy of Purchasing Tax Reduction for vehicles with 1.6L engine or smaller displacement.

•  In 2016, China produced 28.119 million 
• sold 28.028 million automotives, 
• increased 14.5% and 13.7% compared with 2015. 
• The top 10 OEMs sold 24.76 million vehicles in 2016, account for 88.34% of the total. 

 The top 15 Chinese OEMs are

1. SAIC, 
2. Changan, 
3. Dongfeng, 
4. BAIC, 
5. Great Wall, 
6. Geely, 
7. JAC, 
8. Chery, 
9. FAW, 
10. BYD, 
11. Brilliance, 
12. GAC, 
13. Zotye, 
14. Lifan 
15. and CNHTC. 

 For passenger cars, the top 15 Chinese OEMs are SAIC, Changan, Great Wall, Dongfeng, BAIC, Geely, Chery, BYD, GAC, JAC, Brilliance, Zotye, FAW, Haima and South East Motor. For commercial vehicles, the top 15 Chinese OEMs are BAIC, Dongfeng, Changan, SAIC, JAC, FAW, CNHTC, Lifan, Brilliance, SXQC, Great Wall, Kinglong, Yutong, Chengdu Dayun and Tangjun Ouling.


 China Association of Automobile Manufactures predicts the auto sales in China will have 5% increase in 2017, reach 29.4 million vehicles.

Read :
Forbes 
Marketingtochina
http://china-market-research.blogspot.com/

Brands in China Are Going the Digital Way for 2017

China's e-commerce is thriving in contemporary times. Every day about 150,000 new buyers from China join the million people already in the e-commerce business. According to trade analysts, this number soon doubled by the year 2020 an estimated $ 1.5tn. Future for brand development and online retailing seems to be brilliant with constant innovation in the e-commerce market in China.

Social Shopping in China

Most major brands in China are competing for leadership in the e-commerce industry in China. However the brands that integrate your business model with customer experience and co-creation attempts with consumers in the online and offline world will survive and reap the benefits. These brands not only create a niche for themselves, but will outperform their competitors and become the key player in the dynamic world of e-commerce in China.

source : http://www.aucmahitech.com/brands-in-china-are-going-the-digital-way-and-investing-heavily-in-the-e-commerce-market.html

Digital Marketing and E-Commerce in China

Digital marketing is on the rise in China. Digital and e-commerce hand making all the more successful. Most brands in China are pursuing digital marketing strategy in order to take over the e-commerce market and gain an edge over their competitors. Since Chinese children are technology experts and mostly online shopping, most brands and companies have understood that there is no better way than the Internet to capture the e-commerce market. Most brands in China are investing in the e-commerce market in China for the fact that they can reach one million consumers at one go.

2.4 million Chinese tourists in Indonesia in 2017

The government has set a higher question for tourist arrivals from China next year, despite political and immigration issues that may hinder plans. The Ministry of Tourism expects 2.4 million Chinese tourists from Greater China, including Taiwan and Hong Kong, in 2017, which is more than 2.1 million tourists this year. The effort was made following the positive trend of visits this year, where China is the main contributor to foreign tourist arrivals this year. Tourism Minister Arief Yahya ignored political concerns, especially mass protests, many of which had anti-Chinese sentiment, as well as visa-free policy for Chinese tourists who were used by Chinese workers. [...] please look out, if we cancel it, our job will be wasting, "he said Wednesday. Public concerns were recently raised about visa-free policy, especially for Chinese tourists, data from the General Directorate of Immigration revealed that most of the tourists who violated the policy are of Chinese nationality.

• http://sanlianwood.com/bali-lodgings-paradise-for-honeymooners/

Indonesia Tourism Situation 

However, the ministry reiterated that it has made its project to attract more Chinese tourists, notably by opening more to secondary cities in China as well as through digital promotion. Regarding air routes, the ministry undertook to reserve at least 20 percent of its incentive son of $ 15 million to airlines to open the roads connecting Indonesian and Chinese cities. The incentive is intended to absorb losses incurred by airlines during the initial operation of the new routes.

Meanwhile, the national flag bearer Garuda Indonesia and Lion Air's largest low-cost carrier of the country have also opened direct flights from Chinese cities to Indonesian cities such as Jakarta and even Manado, North Sulawesi. The ministry estimates that 80 percent of tourists arrive in the country by air.

• http://dystour.com/bali-travel-tips-and-extravagance-rentals.html

The effort to attract Chinese tourists is part of the government's overall program to attract 15 million tourists the following year, a 25 percent increase in the 12 million tourists this year. It anticipates a gradual increase of 20 million tourists by 2019.

9.4 million foreign tourists

In October, 9.4 million foreign tourists arrived, according to the Central Statistical Agency (BPS).

The government's effort to attract Chinese tourists presents itself as a valid basis, as China is the world leader in international tourism and issuing tourism since 2012, with more than 100 million outgoing tourists each year. However, Indonesia was not seized as occasionally, as the Thailand Tourism Council provides for 8.9 million Chinese tourists to visit this year, a figure that is expected to increase to 9.8 million 'next year.

The association of Indonesian tourists and travel agencies (ASITA) is also optimistic about the prospect of Chinese tourist arrivals next year, as it has not found any misuse visa among Chinese tourists joining Its tourist packages.
"The feeling [of perceived anti-Chinese] has also not hurt the company," said ASITA President Asnawi Bahar.

The association aims to host 5,000 Chinese tourists in the country of Chinese New Year celebrations in January next year and to have eight road shows in Chinese cities like Guangzhou next year. Road-shows will be business-to-business meetings between Indonesian and Chinese tour operators.
Hariyadi Sukamdani, claiming that so far the hotel business has not suffered from problems.
"We are asking the government and the immigration office to deal proportionately with Chinese affairs. Arrivals will continue to increase next year as long as there are no political difficulties, "he said.
The anglo-Saxon airport company Angkasa Pura II even announced that it had set up a business project unit to stimulate Chinese tourist visits this year for three of its airports do the Kualanamu International Airport and the airport, Silangit Airport in northern Sumatra as well as Supadio Airport in West Kalimantan. Observer of Tourism of the University of Indonesia

1. http://www.thejakartapost.com/news/2016/12/22/indonesia-eyes-higher-chinese-tourist-numbers-24-million-in-2017.html
2. https://simonhopes.travelmap.net/posts/travel-blog-in-bali-travelers-guide
3. http://allwomenstalk.com/p/58582cf6e1d8cad50d8b4569
4. http://www.10minutetravel.com/travel-tips-detail.php?aid=4064

Most influential Women of China

Dong Mingzhu

Dong Mingzhu, president of China's largest air conditioner manufacturer, Gree Electric Appliances Inc., is at the top of Fortune China's annual list of 25 most influential businesswomen in the country. The influence of Dong Mingzhu was reinforced by its diversified development strategy. She said earlier this year that Gree's business activities range from air conditioners and appliances to smartphones, its core business, to new energy vehicles and intelligent equipment.

Lucy Peng Lei

Two people from e-commerce giant Alibaba also joined the list: Lucy Peng Lei, president of Ant Financial Services Group, the payment subsidiary of Alibaba Group Holdings Ltd., and Wu Wei,

Wu Wei

chief financial officer of Alibaba Group. Yang Huiyan, vice president of the Guangdong real estate developer, Country Garden Holdings Co Ltd, and Jean Liu Qing, chairman of the car booking company with chauffeur Didi Chuxing, also entered the list. Among the other women on the list are Sun Yafang, President of Huawei, Du Juan, General Manager of GOME Electrical Appliances, Elaine Chang, President of Amazon China and Zhou Qunfei, CEO of Lens Technology. Whatever their time or their particular fields, these businesswomen act as "connectors" and "communicators". According to Fortune China, they succeed in business and at the same time they make the world a better place.

Other information

1. http://indymacdepositors.com/
2. http://darxtar.org/
3. http://qimendunjiaba.com/